GW Sports Teams Unite for "GW Women's Athletics Thinks Pink" Initiative to Raise Funds and Awareness for Breast Cancer
GW Teams to Sell "GW Women's Athletics Thinks Pink" T-shirts and Host Pink Games for Breast Cancer Research
Sept. 21, 2009
WASHINGTON, DC - George Washington Senior Associate Athletic Director Mary Jo Warner announced today that Colonials women's athletic teams will unite during the 2009-10 season to raise awareness and funds for breast cancer research through the GW Women's Athletics Thinks Pink initiative.
"This initiative unites our athletes and coaches in the important fight against breast cancer," said Warner, who is in her 33rd year as an athletic administrator at GW. "Finding a cure is the ultimate goal, so raising money at the grass-roots level can make a difference for women of all ages and backgrounds."
In an effort to expand promotional support, all Colonials women's teams that host events in 2009-10 will sponsor a pink game, and all 12 squads will pre-sell "GW Women's Athletics Thinks Pink" T-shirts to unite in the fight against breast cancer. Men's teams will also support the cause by attending select women's games wearing the official pink tees.
"This is a great opportunity for the entire Athletic Department, male and female, to show their support for breast cancer awareness," said Devin McCalla, Director of Promotions in the Athletic Department. "It is not a disease that affects only women; husbands, brothers and sons are impacted as well."
Five dollars from each T-shirt purchase and sales generated during pink games will be donated to the GW Cancer Institute as well as a select few affiliated organizations. Students, faculty and staff can purchase T-shirts from any varsity female student-athlete from now until October 8th.
Students can also receive Colonial Challenge prizes by purchasing "GW Women's Athletics Thinks Pink" T-shirts and attending women's athletics' pink games. Colonial Challenge will offer a pizza party for the residence hall with the best attendance at the "Kickin' it for the Cure" women's soccer game on October 25th (11am) and volleyball's "Dig Pink" game on October 30th (7pm).
Colonial Challenge will also offer a $100 prize to the student organization or group from which the most people attend the swim team's pink meet on December 5th. In order to be counted toward Colonial Challenge, students must attend these events wearing the "GW Women's Athletics Thinks Pink" T-shirt. Dates and times of spring pink athletic events will be determined in early November.
For more information on this initiative or to order your "GW Women's Athletics Thinks Pink" T-shirt, go to www.GWsports.com or order from any varsity women's athlete.