George Washington Athletics Announces Expanded Partnership With AthleteTrax
Gymnastics' Rising Senior Betsy Zander Part of Company's Founding Group
June 5, 2013
WASHINGTON - The George Washington University Department of Athletics and Recreation announced on Wednesday an expanded partnership with AthleteTrax, a college athletics software solutions provider. AthleteTrax piloted the solution with GW over the last year to develop a unique product that unifies the academic and athletic ecosystems.
"The AthleteTrax team has done a great job in working with us to identify a number of unmet needs in our athletic department," noted GW Director of Athletics and Recreation Patrick Nero. "They are collaborating very closely with our academic support team, coaches, student-athletes and strength and conditioning coaches to help us to derive all the benefits we can from this compelling solution."
Co-founded by GW gymnastics rising senior Betsy Zander, Jon Halpern, Reinaldo Coriano and Brian Gross, AthleteTrax is a cloud-based solution for coaches, administrators, and student-athletes to manage their academic and athletic lives more efficiently. Through integrated scheduling, instant communication, video, workout tracking and form management, AthleteTrax aims to increase academic and athletic performance for student-athletes.
"We are excited to expand the partnership with GW," said Jon Halpern, Co-Founder and CEO of AthleteTrax. "Working with Director Nero and his staff has been a wonderful experience. The initial partnership has given us the opportunity to launch our product and continue expanding our customer base to many other universities as well."
AthleteTrax will exhibit at the upcoming NACDA Convention in Orlando, Fla., on June 13-14. Several representatives will be available to educate attendees about the value the AthleteTrax solution can provide to an entire athletic department to drive recruitment, retention and success of student-athletes.
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